About
Hi, I’m Deirdre Clarke
I love product management and am passionate about teaching it to others as it is the best job in the world. My super power lies in guiding teams to work strategically instead of reactively by streamlining product operations.
As employee #29 at Aha!, I was part of the company's rapid growth into a leading SaaS platform for product managers globally. As their first Group Manager for the Concierge team, I advised hundreds of organizations and thousands of product managers worldwide.
With roots in software engineering (Rutgers CS graduate), I have built my career primarily in product management. Through leadership positions at Motorola, Bandwidth, Aha!, Ad Hoc, and Broadridge spanning product management, marketing, customer success and operations, I bring a rare 360° perspective to product development that few can match. I know what it takes to have a successful product that customers love.
Today, as founder of Clarke Product Consulting, I partner with organizations in a fractional or interim role to focusing on product operations excellence and leveraging emerging AI technologies to transform product workflows.
Proven track record
Throughout my career, I've developed targeted solutions that have fundamentally reshaped product organizations:
On-demand product performance by enabling data-driven decision making
Built out self-service dashboards that provide real-time status of the product
Aligned dashboard metrics directly to organizational strategy
Transparent communication by developing frameworks for knowledge transfer
Constructed robust internal and external knowledge bases
Created a communications strategy with stakeholders for outbound and inbound
Go-to-market excellence by maximizing market impact and minimizing launch risks
Created detailed launch checklists that ensure thorough, strategic product introductions
Streamlined product planning by creating custom chat bots to provide more transparency and visibility
Utilized Claude projects to transform strategy into new outcome based, templated child epics & features
Tool optimization by creating standards to increase team efficiency and collaboration
Led the rollout of new Product Management tools
Established clear standards and best practices for Aha! and Pendo tool utilization
Well-structured backlog by creating governance for new feature enhancements
Implemented a standardized intake and prioritization process for enhancement requests
Talent development by accelerating new team member integration and performance
Designed and implemented a new Product Manager onboarding program
Product management lifecycle toolkit by equipping teams with ready-to-use resources
Developed a comprehensive set of templates, methodologies and tools for each phase of the product development lifecycle
Standardized processes to ensure consistent, high-quality product functionality that customers love
Summarized customer research by transforming raw user data into actionable strategic insights
Built comprehensive user research databases
These solutions represent more than just processes – they're blueprints to streamline and scale your product organization for success.
Three of my favorite things in my spare time:
Playing pickleball, hiking with my dog Clove, and rooting for the Canes.